In its nine decades of existence, R.M. Williams has become one of the best-known - and best-loved - footwear brands in the world. Originally built for the men and women of the rugged, unforgiving Australian outback, their iconic one-piece-leather boots have gone on to grace the feet of millions of people, including some of the most famous on the planet.
Download the success story to read more about how:
“ShoeSize.Me has helped us think more strategically about the science of size and how we can combine AI with UI to drive experience and performance. Going live was just the start of the journey as ShoeSize.Me continues to generate innovative new possibilities.
We carefully analysed the result and proved that ShoeSize.Me does create extra orders."
Head of E-Commerce at R.M. Williams Pty Ltd